In a recent article in the Indiana Signs, it was explained how to advertise your business using vehicle wraps. The solution is simple and easy, if you have the money to buy a lot of car wraps to get in front of as many car owners as possible.
Your initial piece of advice is to design your wrap to look like something you could find in your local area. What does that mean? That means a product you know your customers are likely to encounter in some way, shape or form.
So for example, if you were a department store you would be most likely to use neon blue jeans to advertise your business. Or perhaps you’d choose yellow and green T-shirts to send out. It doesn’t matter, as long as you know your customer will use it.
Another tip is to use an attractive glossy magazine cover to let potential customers know about your company. Again this will depend on what your customers use when they need a car service. However you can get creative and use them as a means to display your company logo. You might even be able to use a car wrapped poster, which is also another good idea.
Many local businesses are now looking into buying billboards to get exposure. When you buy one of these billboards you should always put your contact information and location on it. This is important to let customers know who you are, and also to let them know where you are located.
Another way to advertise your business using vehicle wraps is through the Internet. Of course you should look for websites that carry your product, or logo. Also look for sites that offer to have your company’sname put on their banner ads or website header, which makes it easy for you to put your company name on everyone who sees it.
If you are an independent contractor, you might consider contacting various community radio stations and see what kind of advertising dollars they are willing to give you. It never hurts to check, if you’re looking for local support. Plus, it might even open the door to an opportunity where you’re going to work with a bigger company and make an extra income.
It’s a good idea to look into any opportunities you can take advantage of, especially if you’re trying to advertise your business using vehicle wraps. It is a cost effective way to spread the word about your business.